── Use cases

Find your week
in one of these.

The same system, shaped around how a business actually runs. Each one starts with a moment you have probably had this week — then what runs instead, and what changes.

Shops & online stores
“Is this in stock?” — forty times a day, across four apps.
How it goes now

The same six questions arrive on WhatsApp, Instagram and Facebook, and a slow answer is a sale gone. Stock lives in a notebook, the orders in three inboxes, and the person who bought in March has never heard from you again.

What changes

Enquiries get answered at the speed people expect, and past customers stop being a dead list.

What runs instead
  • ›Your front desk answers WhatsApp, Messenger and Instagram from the brief you give it, or drafts each reply for your OK
  • ›Orders, stock and customers sit in one back office, on our shop or your WooCommerce one
  • ›Something sells out and a waiting list fills; you fill the orders when stock lands
  • ›Ask your AI who is due to reorder and who has gone quiet. It drafts the message; you send it
Makers & producers
You make it, pack it, sell it and count it. On paper.
How it goes now

A batch goes into the oven, the kitchen or the workshop, and the count only exists in your head. Materials run out the day you need them. Month-end means sitting with the bank statement trying to work out what actually sold.

What changes

You know what you have, what you need and what sold, without a spreadsheet evening.

What runs instead
  • ›Production, recipes and materials tracked, so a batch made is stock you can sell
  • ›Stock counts itself down as orders come in
  • ›Years of past sales brought in from WooCommerce or QuickBooks, so the history is there on day one
  • ›Ask your AI what sold this month and what is running low, and it answers from your records
Wholesale & B2B
Reorders happen when the customer remembers. Which is late.
How it goes now

The same accounts order on a rough cycle, but only when they run out. Quotes go to a buyer who is not the decision maker, and the one that went quiet three weeks ago is still sitting there.

What changes

Reordering stops depending on the customer remembering, and nothing sits unchased.

What runs instead
  • ›Ask your AI which accounts are due to reorder, with a message drafted for each
  • ›Quotes and invoices as proper PDFs with your logo, checked line by line before they go
  • ›Every lead in stages, with a playbook that says what happens at each one
  • ›Ask your AI which invoices are unpaid and which orders still need to go out
Salons, spas & clinics
Bookings arrive at 21:00 on Instagram and you are asleep.
How it goes now

Half your bookings come through DMs and WhatsApp, at night, from people who will book somewhere else if nobody replies. The questions you should answer yourself get mixed in with the ones anyone could.

What changes

The late-night enquiry becomes a booking instead of a missed one.

What runs instead
  • ›Your front desk answers Instagram, Facebook and WhatsApp messages in seconds, at any hour
  • ›Bookings kept in step with Google Calendar and Calendly, booked or sent to you as requests
  • ›A health question, a complaint, anything outside its brief, comes straight to you
  • ›Your specials drafted from your own photos and posted on schedule, once you approve them
Trades & home services
The WhatsApp comes in while you are up a ladder.
How it goes now

A message lands while you are on a job. You mean to reply at five, and by five they have booked the other guy. Quotes get written at nine at night when you are too tired to chase the ones from last week.

What changes

You stop losing the jobs that messaged while you were busy, and quoting stops being an evening activity.

What runs instead
  • ›Your front desk answers WhatsApp and Messenger, asks what the job is, where and when, and books it or passes it to you
  • ›Quotes and invoices made as proper PDFs from your business profile, sent once you approve them
  • ›Ask your AI which quotes have not been answered, and approve the follow-ups it drafts
  • ›You approve from your phone, between jobs
Restaurants & hospitality
Five channels, one phone, and it is service time.
How it goes now

Bookings and questions come by WhatsApp, Instagram, Facebook and email, and they all want an answer now. Nobody has time to post the specials, and the comments under last week’s post are still unanswered.

What changes

Questions get answered without the phone owning your service, and the feed stops going quiet.

What runs instead
  • ›Your front desk answers the same questions on every channel, day and night
  • ›Bookings kept in step with your calendar
  • ›The specials and events drafted and posted on a schedule you can see in advance
  • ›Replies to Facebook comments drafted for your OK
Agencies & consultants
You win the work, then drown in the admin the work brings.
How it goes now

You are the salesperson, the account manager and the person doing the delivery. The pipeline gets worked properly in the weeks you are not busy — which are exactly the weeks there is nothing in it.

What changes

Follow-ups keep happening in the busy weeks, which is the only reason the quiet weeks stop coming.

What runs instead
  • ›Every lead in stages, with the next step written into a playbook
  • ›Client brands kept apart, each with its own voice, look and pages
  • ›Proposals, quotes and invoices as proper PDFs, approved before they go
  • ›Ask your AI what moved this week and what needs a follow-up, and approve what it drafts
One-person businesses
You are the whole company, and the company is only open when you are.
How it goes now

Every message, every quote, every invoice, every post is you. Take a week off and the business stops. Get busy and the marketing stops, which is why the quiet month always follows the busy one.

What changes

The business stays open when you are not, and marketing stops being the first thing dropped.

What runs instead
  • ›Your front desk answers while you are working, asleep, or away, and passes on what needs you
  • ›Posts drafted and scheduled, waiting only for your tap
  • ›Invoices and quotes go out on the day rather than at the weekend
  • ›Ask your AI for a weekly report: sales, posts and ads, in one
Why there are no percentages on this page

Because we have not measured one we would be willing to defend in a meeting. Everything above is a description of what the software does and what follows from it. When a client is happy to be named alongside a real number, it will appear here with their name on it — and not before.

Not on the list?

The trades differ, the week does not. Tell us how yours runs and we will tell you honestly whether we can take a piece of it.

Tell us about your week →Tell us about your business